Short answer: SEO in India typically costs ₹5,000 to ₹25,000 a month for small-business packages, ₹30,000 to ₹80,000 a month for mid-market agency retainers, and ₹1,00,000 or more a month for competitive or enterprise projects. These ranges come from published Indian agency pricing pages in September 2026. Our own plans start at ₹11,000 ($130).
SEO pricing in India at a glance
| Tier | Typical monthly cost (INR) | Best for |
|---|---|---|
| Starter / small business | ₹5,000 – ₹25,000 | Local businesses targeting one city and a few keywords |
| Growth / mid-market | ₹30,000 – ₹80,000 | Businesses competing across India or several cities |
| Premium / enterprise | ₹1,00,000+ | Large ecommerce, SaaS and highly competitive markets |
Most agencies add 18% GST and ask for a minimum term of 3 to 6 months, because SEO results build over time.
Our SEO packages
| Plan | Price | Keyword research | Target keywords | Competitor analysis |
|---|---|---|---|---|
| Silver | ₹11,000 / $130 | 5 keywords | 2 | No |
| Gold | ₹28,000 / $330 | 15 keywords | 6 | Yes |
| Platinum | ₹42,500 / $500 | 20 keywords | 10 | Yes |
All plans include website analysis. See full package details.
What affects the cost of SEO
- Competition: ranking for “SEO company in Mumbai” takes far more work than a niche local term.
- Market size: one city, all of India, or several countries. See local SEO, national SEO and international SEO.
- Website size and health: large sites or sites with technical issues need more technical SEO.
- Content needs: how many new pages and articles are required.
- Link building: the number and quality of links needed to compete.
- AI search visibility: optimising for Google AI Overviews and ChatGPT adds entity and content work. See AI SEO.
Monthly retainer vs one-time SEO
A one-time SEO audit fixes what is broken and gives you a plan. A monthly retainer keeps improving content, links and technical health, which is what moves rankings for competitive keywords. Many businesses start with an SEO audit and then move to a monthly plan.
Cheap SEO vs good SEO
Very low-cost packages often rely on low-quality links or copied content, which can lead to Google penalties. Ask any agency what they will deliver each month, how they build links, and whether they report on leads, not just rankings.
SEO cost in India vs the US and UK
Comparable SEO work usually costs less in India than in the US or UK because of lower operating costs. That is why many international businesses and agencies outsource SEO to India.
Frequently asked questions
How much does SEO cost per month in India?
Most small-business plans cost ₹5,000 to ₹25,000 a month, and mid-market agency retainers cost ₹30,000 to ₹80,000 a month. Our plans start at ₹11,000.
Is GST charged on SEO services in India?
Yes. SEO services in India attract 18% GST.
How long before SEO shows results?
Most businesses see early movement within 3 to 6 months. Competitive keywords take longer.
Can I pay for SEO only once?
You can pay once for an audit and fixes. Ongoing rankings usually need monthly work.
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